Part marketer, part engineer. I design systems that turn data into revenue —36x ROAS, 400% organic growth, and counting.
End-to-end paid media strategy, A/B testing, and ROAS maximization across Google, Meta, and LinkedIn. Hit 36x+ ROAS, managed $50K+ monthly budgets.
Full automation pipelines from lead acquisition to close — reducing manual effort by 80% and building human-in-the-loop systems for quality control.
Technical SEO, multi-channel attribution, and LLM visibility strategies. Early practitioner of Generative Engine Optimisation — before most teams were talking about it.
Conversion-optimized landing pages, tracking implementation, and dynamic ABM page generation. I build, track, and optimize — without a dev team.
Currently looking for a full-time role in Germany — marketing, growth, or automation.
Let's talk →My name, Akshun, means "undestructable" in Sanskrit. That's not a marketing line — it shapes how I move through the world. I don't quit on campaigns, goals, or personal challenges like learning a new language from scratch in a foreign country.
I grew up in India, built my career in digital marketing from nothing starting at 19, then took a real leap and moved to Nürnberg for an M.Sc. at FAU. Along the way, an Erasmus semester in Madrid added a third country to my story.
Outside of dashboards and automation scripts, I document the honest reality of being an Indian expat in Germany — on YouTube. No filters. Just real stories about a journey most people don't talk about.
Visitors hitting MOFU/BOFU pages — pricing, solutions, case studies — and leaving without a trace. No contact info, no form fill, no signal to act on. High-intent prospects were disappearing silently.
"AI can hallucinate and make bad decisions at scale. Building a human checkpoint for edge cases isn't a weakness — it's what keeps the system trustworthy and the SDRs from burning good leads."
Cold ABM targets and "not now" leads sitting stagnant in the CRM. Manual personalization took too long — creating custom content per account wasn't scalable for a small team.
"ABM used to mean weeks of manual work per account. With the right pipeline, you can create genuinely personalized experiences in minutes — without sacrificing quality."
A small SaaS with limited domain authority — invisible on LLM-based search (ChatGPT, Perplexity, Bing AI). Traditional SEO wasn't enough. Needed a GEO-first strategy before competitors caught on.
"LLMs cite structured, opinionated, community-validated content. Your G2 profile and a Reddit answer can outrank your blog post in ChatGPT — if you treat them as part of your SEO strategy."
I make YouTube videos about the real experience of moving from India to Germany — the visa stress, the language barriers, the cultural clashes, and the small victories nobody talks about.
It started as processing my own journey. It turned into a community.
6+ years across startups, agencies, and freelance — each role told in its own visual language.
// Multi-platform PPC strategy const channels = { google: { budget: 5000, roas: 4.2, bid: 'manual-cpc' }, meta: { ctr: 3.8 }, pinterest: { reach: 'organic' } } function optimiseBids() { // A/B test creative variants variants.forEach(v => test(v)) return maxROAS(channels) }
BERT-based NLP system to detect and classify offensive language in football fan comments. Collected, cleaned, and annotated a diverse dataset. Achieved high model accuracy contributing to responsible AI frameworks.
View on GitHub →Led a process mining project for a mixer manufacturing company to enhance operational efficiency. Identified bottlenecks and performance gaps; delivered actionable insights to drive measurable workflow improvements.
University project · FAU NürnbergRaspberry Pi-powered camera running OpenCV with LBPH Classifier for object detection. Sends automated email alerts with detected object images and streams live video over the internet.
Bachelor's thesis projectFrom NLP research to marketing automation scripts — I push code when I build something worth sharing. Trying to make it a habit.
All experience, skills, education, and certifications in one document.
Whether you're hiring a performance marketer, need a marketing automation specialist, or just want to chat about expat life in Germany — my inbox is open.
akshundogra@gmail.com